Since I’m on kind of a rock-and-roll kick this morning, I thought I’d give you a video from David Meerman Scott from his WebInkNow.com website. It an interview he did with Jay Blakesburg, the long-time photographer for the Grateful Dead (now called simply The Dead). In this nine minute video, David discusses with Jay how the band is at the forefront of using technology for their marketing. Here’s the video:
Are you having a special event for your local business? Why not hire a videographer or photographer to chronicle the event and then offer the photos or videos to attendees? Give something back to the community and they will remember your business.